lifestyles as segmentation criteria, marketing through social networks, neuromarketing, innovation in marketing, plus several workshops have been a number of issues have been addressed in early July at the Marketing VIII National Meeting of Asturias .
Among the speakers were Emilio de Velasco, Director of National In-Company Development Deusto Business School, the publicist and public relations Berriobeña La Rioja Sergio, Miguel Angel Hernaz, Ibermarketing and former director of the Marketing Club of Aragon, Alfredo Ruiz, director Marketing Club of La Rioja, or Emilio de la Cruz, president of the Marketing Club of Cadiz, among others. r n
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addition to the presentations and workshops were delivered Marketing Awards for the year 2011, which were for Jorge Areces and professional of the year in campaign Cafento communication excellence Mir Courses marketing; Contemax in unconventional marketing initiative; EOLO Sport with two awards, one in international marketing initiative and the other in commercial research, Nerea White as distinguished student in marketing, marketing initiative Eteria in nonprofit and government of the Principality Asturias in public marketing initiative.
